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Hans van Gent newsletter by Hans van Gent: latest issues, cadence and price

by Hans van Gent · Substack · Free · weekly · last issue Oct 22, 2026 · Active

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Hey, I’m Hans. I build tools for modern search and I help companies grow with SEO and content. Expect practical lessons, experiments, and playbooks you can use immediately.

The feed did not answer on the last read (answered 429). Issues below are from earlier reads.

Issues

22 on file since May 28, 2026

22 of 22 issues

AI and agentsOct 22Who is your Jeff? Tom Winter on AI content quality and defining “good”Read ↗
AI and agentsOct 16Content engineering at Ahrefs: Ryan Law’s AI content workflow starts with the humanRead ↗
AI and agentsOct 15SEO reporting after the clicks: why Arnout Hellemans counts grounding visitsRead ↗
Tech business and strategyOct 8Google spam update 2026: the September rollout has closed, after 13 days and 16 hours. Here is whyRead ↗
AI and agentsSep 24The one-page AI search update your CMO will understandRead ↗
AI and agentsSep 17Your rankings are fine. Your citations are not. Here is what to fix firstRead ↗
AI and agentsSep 11I measured AI visibility in 60 minutes without buying another platformRead ↗
AI and agentsSep 3Should your team invest in GEO at all? A decision tree for 2026Read ↗
AI and agentsAug 28Gemini SEO: how to show up in Google’s AI answersRead ↗
AI and agentsAug 20AI citation tracking: how to measure your share across every AI engineRead ↗
AI and agentsAug 13Generative engine optimization: the playbook for getting cited in AI searchRead ↗
AI and agentsAug 6LLM SEO: optimizing content for large language modelsRead ↗
AI and agentsJul 30GEO vs SEO: what actually changes for your contentRead ↗
AI and agentsJul 23How to get cited by ChatGPT and PerplexityRead ↗
AI and agentsJul 16How to get cited in AI Overviews: what actually decides which pages Google picksRead ↗
AI and agentsJul 9Keyword cannibalization: how it costs you AI search citationsRead ↗
AI and agentsJul 2Query fan-out: the hidden questions that decide who AI citesRead ↗
AI and agentsJun 25Content decay in the AI era: How ChatGPT and LLMs decide citationsRead ↗
AI and agentsJun 16Topical authority, from scratch: how to build your first topical mapRead ↗
AI and agentsJun 12You're using Fable 5 wrong for SEORead ↗
AI and agentsJun 3The AI attribution gap: 1% in your logs, 80% in your customer journeysRead ↗
AI and agentsMay 28GEO isn't one channel: what Otterly's AI search experiments actually provedRead ↗
About this newsletter

Hey, I’m Hans. I build tools for modern search and I help companies grow with SEO and content. Expect practical lessons, experiments, and playbooks you can use immediately.

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None found, so the logo or initials show. Photos come from Wikimedia Commons or official company pages, never LinkedIn or image search.

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Free on Substack. 0% of its latest 12 issues are for paying subscribers (from its public archive, checked weekly).

Issues per week, last 26 weeks

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Writes about

AI and agents (21), Tech business and strategy (1) in the last six months.

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History

FeedOct 23ok to failing: answered 429Source ↗
FeedOct 21failing to okSource ↗
FeedOct 16ok to failing: answered 429Source ↗